Bachelor of Business Administration (BBA)

Bachelor of Business Administration

The BBA program at LGU provides students with a solid foundation in core business disciplines while allowing them to specialize in one of several high-demand fields. Students can choose from the following concentrations:

• Accounting & Auditing:

  Gain expertise in financial reporting, analysis, and audits. Develop a strong understanding of accounting standards, financial statements, and internal controls. Prepare for careers in public accounting, corporate finance, corporate accounting, or auditing.

• Banking & Finance:

  Master financial management, investments, and risk. Learn about financial markets, investment analysis, portfolio management, and risk assessment. Prepare for careers in banking, investment management, or corporate finance.

• Marketing:

  Learn digital marketing, brand management, and market research. Develop skills in creating effective marketing campaigns, analyzing market trends, and building strong brand identities. Prepare for careers in marketing, advertising, or public relations.

• Management:

  Develop leadership, strategic planning, and entrepreneurial skills. Learn about organizational behavior, strategic management, project management, supply chain, and decision-making. Gain the skills to lead and motivate teams, make strategic decisions, and drive organizational success. Prepare for careers in management, entrepreneurship, or consulting.

• Human Resources:

  Manage employee relations, talent acquisition, and organizational development. Learn about human resource management practices, employee relations, compensation and benefits, and organizational development. Prepare for careers in human resources, talent management, or organizational development.

Career Opportunities

A business degree from LGU is your passport to a world of possibilities. It opens doors to a wide range of careers across industries, making you a highly sought-after candidate in today's competitive job market. It's not just about choosing one specific specialization; it's about unlocking a universe of career opportunities.

With a business degree, you can explore exciting opportunities in:

Management

• General Manager
• Operations Manager
• Project Manager
• Management Consultant
• Business Development Manager
• Supply Chain Manager
• Entrepreneur

Accounting and Auditing

• Certified Public Accountant (CPA)
• Auditor
• Tax Accountant
• Forensic Accountant
• Financial Analyst
• Internal Auditor
• Management Accountant
• Government Accountant

Banking and Finance

• Chartered Financial Analyst (CFA)
• Investment Banker
• Financial Analyst
• Portfolio Manager
• Financial Planner
• Commercial Banker
• Risk Manager
• Corporate Treasurer
• Private Equity Analyst

Human Resources Management

• Human Resources Manager
• Recruitment Specialist
• Training and Development Manager
• Compensation and Benefits Manager
• Employee Relations Manager
• HR Consultant
• Diversity and Inclusion Specialist
• Talent Management Specialist

Marketing

• Marketing Manager
• Brand Manager
• Market Research Analyst
• Digital Marketing Specialist
• Advertising Account Executive
• Social Media Manager
• Product Manager
• Public Relations Specialist
• Sales Manager